What is FRUIT LOGISTICA?
The FRUIT LOGISTICA is the world’s leading trade fair for the international fresh produce industry – from fruit & vegetables to technology and the cold chain. In 2026, it will run from February 4–6 at the Berlin Exhibition Grounds (ExpoCenter City). 2,500+ exhibitors from 90+ countries are expected in 26 halls – a superlative industry meeting.
Opening hours 2026: Wed–Thu 9 AM–6 PM, Fri 9 AM–4 PM. Location: Messe Berlin, Messedamm 22.
Why is a visit worthwhile?
In addition to concentrated product innovation and networking, the trade fair scores with a curated program (forums, stages, awards) and covers the entire value chain – from producer to point of sale. In 2025, the trade fair had 2,600+ exhibitors and tens of thousands of trade visitors; the 2026 edition builds on this.
The three core segments (a lot of “market” under one roof)
Fresh Produce – the product market
Here, producers, marketers and countries of origin show fresh fruit & vegetables, dried fruit, nuts and organic ranges – including brand presentations, packaging at the PoS and trade programs. For buyers, this is the direct product comparison on just a few hall meters.
Machinery & Technology – the technology market
From sorting, washing, cutting to packaging, ripening & storage technology: machine and tech providers demonstrate how quality, efficiency and durability increase. In addition, IT, sensor technology, automation and retail tech for fresh produce logistics – from the field to the shelf.
Logistics – the transport market
Here, everything revolves around the cold chain, reefers, air & sea freight, forwarding companies, hubs and monitoring. Anyone who needs global delivery capability will find partners for temperature-controlled transport, port and terminal services to the last mile.
Program Stages & Specials (for knowledge & trends)
On the grounds (several stages/areas) are, among others, the Fresh Produce Forum, Tech Stage, Future Lab and the Logistics Hub – compact talks, best practices, start-up ideas and future technologies to take away.
In addition, awards & formats such as the Innovation Award, Guided Tours, Organic Route or “Fruitful Friday” attract visitors, specifically highlighting innovations and providing orientation.
Tickets, Planning & Arrival
Tickets are sold exclusively online (no on-site sales/no registration counters). Plan early – hotel & slots are in high demand during the week of the fair. You can find all the important information on the website.
Stay at the Little BIG Hotels
Are you still looking for accommodation for Fruit Logistica? We at little BIG hotels have just the thing for you. Our five hotels in Berlin not only offer comfortable rooms and modern furnishings, but also a great location. We also offer you a discounted stay. With the discount code LBH_Fruit you save 5% for overnight stays from 03.02.2026 to 07.02.2026. By the way, group bookings are possible with us from 5 rooms. The exhibition grounds are located in the west of Berlin, optimally connected via S-Bahn (Messe Süd/Westkreuz), U2 (Kaiserdamm or Theodor-Heuss-Platz) and bus lines. By taxi/Uber you can be on site from almost all our hotels in 20 to 30 minutes.
Key figures & reach (review as benchmark)
For classification: FRUIT LOGISTICA 2024 recorded 2,770 exhibitors from 94 countries and 66,000 trade visitors from 145 countries – more than 80% decision-makers. This underlines why Berlin is considered a global fresh hub in February.
Who should go?
The FRUIT LOGISTICA is worthwhile for buyers and category managers who want to directly compare ranges, countries of origin, prices and delivery capabilities. Producers and growers find new sales channels, feedback on packaging and impulses for brand building. For logistics and technology decision-makers, the trade fair offers partners for the cold chain, automation, quality assurance and IT. Start-ups and innovation teams use the stages and specials to show prototypes, win pilot customers and accelerate market entry.
Conclusion
Whether you are buying goods, looking for technology or want to make the cold chain future-proof – FRUIT LOGISTICA 2026 bundles markets, people and machines in three days. Berlin provides the stage, the trade fair the content – efficient, international, decisive. Fix your travel & ticket now, check the hall plan – and go home with a bulging pipeline.
